Paste the sponsorship offer plus your average views and niche. This tool tells you if it is fair, and exactly how much you are leaving on the table.
Your fair rate is average views divided by 1,000, times your niche sponsorship CPM, times a format multiplier (a dedicated video is worth more than a short integration or a shout-out). Requested usage rights add about 35 percent and exclusivity about 50 percent. The offer is compared to that fair figure.
Sponsorship CPM is a published range and varies by brand budget; treat the fair figure as a negotiating anchor, not a guarantee. Affiliate commissions can add a tail on top of the flat fee.
Free with attribution, or licensed white-label with the link removed and your own branding applied.
<iframe id="lx-lowball-detector" src="https://lenspov.com/embed/lowball-detector" width="100%" height="620" style="border:1px solid #e4e4e7;border-radius:10px" title="Sponsorship Lowball Detector: Is This Brand Deal Fair? (2026 Creator Tool)" loading="lazy"></iframe>
<script>addEventListener('message',function(e){if(e.origin!=='https://lenspov.com')return;var d=e.data||{};if(d.type==='lx-height'&&d.slug==='lowball-detector'){var f=document.getElementById('lx-'+d.slug);if(f)f.height=d.height;}});</script>Free tier keeps a small “Powered by lenspov” link in the widget. White-label removes it and adds your branding, custom styling and priority data updates. See licence options and enquire →